The generally held perception is that Apple is the dominant participant within the US and in response to this perception, the iPhone ought to promote in better numbers than all Android telephones mixed. That is not precisely the case although.

Solely 10 % of iPhone homeowners surveyed by CIRP purchased a brand new iPhone mannequin lower than a 12 months after their earlier buy. In distinction, 23 % of patrons who purchased an Android telephone upgraded from their earlier Android telephone inside a 12 months.

The final notion is that iOS customers are wealthier, so ideally, they’re those who needs to be upgrading extra steadily. CIRP has a couple of theories as to why that is not the case.

On common, Android telephones usually are not as costly as iPhones, so an Android person may not be reluctant to half with their outdated telephone. CIRP will make clear installment fee plans in one other report, however one other factor we would prefer to level out is that there are much more offers on Android telephones than iPhones, which once more makes it extra handy for patrons to get a brand new Android telephone. 

One other issue, which isn’t talked about within the report, may very well be that iPhones usually have higher help than Android, which may very well be why iPhone customers do not feel compelled to purchase a brand new mannequin fairly often. Additionally, since iPhones have quicker chips than Android handsets, they’ve extra headroom for future apps.