As a member of Staff Paradise, our journey by the Function Hackathon 2023 was an exhilarating expertise that supplied invaluable insights into product administration and problem-solving. Over the course of 4 days, we engaged in a rigorous strategy of drawback exploration, ideation, and solution-building, with a give attention to making sustainable assortment extra enticing to prospects.

Our journey started with drawback exploration, the place we delved into the challenges of discovering a sustainable assortment. We recognized a scarcity of sustainability data hindering the inventive course of and acknowledged the necessity to take a look at the issue from completely different angles. This led us to give attention to prospects and make sustainable merchandise extra interesting to them.

Through the ideation part, we generated quite a few concepts and narrowed all the way down to the ultimate concept, exploring two angles: rewarding sustainability and recommending related however sustainable merchandise. We additionally performed a “5 Why’s” train, which led us to the issue assertion: “How may we make a sustainable assortment really feel like deal?” This course of highlighted the significance of understanding buyer conduct and preferences, in addition to the necessity for daring and artistic approaches to deal with the challenges.

As we constructed the answer, we encountered a number of “aha” moments, akin to the conclusion that prospects merely wish to really feel that their buy was deal, with high quality usually being a extra important criterion than value. We additionally discovered the significance of validating assumptions with customers, as evidenced by the testing of our resolution with precise bol.com customers and receiving invaluable suggestions.

Our journey culminated within the creation of a service that was showcased on the bol.com stg atmosphere. Nonetheless, we additionally confronted challenges, akin to the necessity to make the “massive image” clear and make sure that the part showcasing sustainable merchandise was extra seen and fascinating for purchasers.

All through this journey, we gained a deeper understanding of the product administration course of, from drawback exploration and ideation to solution-building and consumer validation. We realized the importance of creativity, boldness, and consumer suggestions in creating options that resonate with prospects.

In conclusion, our participation within the Function Hackathon 2023 was a transformative expertise that supplied invaluable classes in product administration, innovation, and customer-centric design. We sit up for making use of these insights to future endeavors and persevering with our journey of making impactful and sustainable options for purchasers.